From Odusina Adewale Hiworks
Are you in that Business for the Profit, PR or Philanthropy or Volunteering
I feel strongly that both parties to a business interest must have the same view of the expected outcome: The expected benefits of the business must be clear.
The client must appreciate the value proposition of the service provider.
It will not be fair when the provider is volunteering and the Client is relating as when it is for profit. There should be room for price adjustment when the proposition changes from one to another
When it is a PR or Volunteering, it is expected that the offer is near market prices; offers are generally with no or marginal profit.
Volunteering and Pr business basically provide opportunity for new clients to appreciate the quality and timeliness of a new provider with limited risk.
Under, these strategies, a provider can adopt a Fix only option where the client buys all products or pays for all expenditures (logistics, stationeries and such likes) and pays provider for installed items or pays a token for the intellectual inputs.
However, gravitation towards baseless Sentiment and zero value proposition precails when Client expects the service providers to volunteer or do
PR after a satisfactory engagement.
That will not be fair to the business as value proposition is lost.
For a profitable business engagement, there must be due diligence activities around setting the right price, and timeline for the Client, base on the required clear expectations, the level of required competence, delivery time, and anticipated logistics.
The margin for overhead, discount and profit must be clear.
Under volunteering and PR, clauses for ease of disengagement must be clear to both parties before agreement are signed to cut down on losses and avoid unnecessary litigation.
The continuity of business is synonymous with sound business ethics and values.
However, profitability is key to sustainability and Say no!!! when you have to.
November, 2015.
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